Market Strategies and Studies

Smart insights to drive growth

Understanding your market is critical to business success. At WaterIQ we can leverage our extensive experience of the global mining and water treatment industry to help develop a market study to help you develop your business. We can also leverage our network of connections across Australia to help you decide where and how to go to market to maximize your profits. 

A WaterIQ market entry strategy includes:

  • Customer identification and characterization
  • Competitive surveys
  • Corporate SWOT assessment (Strength – Weakness – Opportunity – Threat)
  • Environmental PEST assessment (political – economic – social – technological)
  • Market sizing and structure
  • Customer needs analysis
  • Development of a comprehensive go-to-market strategy

Contact Us

Independent

  • As an independent consultancy we focus on delivering market insights to drive your growth

Comprehensive

  • A bespoke market strategy and study is built for you, with your needs and objectives in mind

Expert

  • Experience having visited over 50 mine sites across the world and supported over 200 in solving their water treatment needs
  • Extensive experience in Australia, Africa, Asia, North America and Latin America
  • Industry focus on gold mining, industrial minerals, coal mining, copper and base metals mining,
  • Technology focus on RO water treatment, cooling towers, heavy metal remove, solid liquid separation

Benefits

  • Develop Market Strategies
  • Identify New Market Opportunities
  • Drive Revenue Growth
Why have WaterIQ help with your market study?

Our principle consultant, Dr Nik Zwaneveld, has over 15 years’ experience in the international water treatment, mining and speciality chemical industry. With extensive experience developing both marketing and innovation strategies is position to help bring your product to market and make it successful.

Dr Nik Zwaneveld has visited over 50 mines and worked on at least 200 different mines to help solve their water treatment problems. Leverage these insights to help grow your business.